What makes us different from the traditional lender, or even a bank? A good word-picture description is an analogy between a taxi and limo.
When we say “traditional” think of a Taxi Driver. Surely you have been in a cab. You, consequently, know that it has its own unique experience. Usually, you go for the ride, pay, and get out, never to see the cab driver again.
Many lenders are like a taxi driver – they’re always looking for a person to take for a ride. However, as Personal Mortgage Advisors, we are more like a limousine service. By Referral Only simply means that while most service providers, like taxi drivers, spend 80 to 90 percent of their time looking for new clients, we spend most of our time working with clients who were referred to us. Therefore, we can devote our time to making your experience with us memorable, smooth and understandable.
Since our business is more like a limousine service, we invest 80 to 90 percent of our time focusing on making your experience with us first-class. As a result of running our business like a limo service, our current and past clients happily refer us to family, friends, and co-workers who also deserve first-class treatment. As a result, we absolutely must bring the type of value that makes you feel comfortable referring us to the people you care about most.
After all, a referral is sending someone you care about to someone you respect. It’s a great way to live and an even better way to run a business.